Introduction
Shape encoding lets you use different shapes to show categories or groups in your data. It helps you quickly see differences or patterns by changing the shape of marks on your chart.
When you want to show different product categories on a scatter plot using shapes instead of colors.
When your chart has many colors and you want to add another way to distinguish groups.
When printing in black and white and colors are not clear, shapes help separate data points.
When you want to highlight specific customer segments with unique shapes on a map.
When you want to add a legend that explains groups by shape for easier understanding.