Overview - Year-over-year growth
What is it?
Year-over-year growth is a way to compare a number from one year to the same number from the previous year. It shows how much something has increased or decreased over one year. This helps businesses see if they are improving or losing ground. It is often used with sales, revenue, or customer counts.
Why it matters
Without year-over-year growth, it is hard to understand if changes in numbers are good or bad because raw numbers alone don’t show trends. This concept helps businesses make decisions by showing clear progress or decline over time. Without it, companies might miss important patterns or react to normal seasonal changes as if they were problems.
Where it fits
Before learning year-over-year growth, you should understand basic data aggregation and time-based data like dates. After this, you can learn more advanced time intelligence calculations like moving averages or cumulative totals.