Site migration without traffic loss in SEO Fundamentals - Mini Project: Build & Apply

Site Migration Without Traffic Loss

📖 Scenario: You are managing a website that needs to move to a new domain. You want to keep your visitors and search engine rankings safe during this change.

🎯 Goal: Build a step-by-step checklist to perform a site migration without losing traffic.

📋 What You'll Learn

Create a list of current website URLs

Add a list of new website URLs

Map old URLs to new URLs

Add final steps to complete the migration safely

💡 Why This Matters

🌍 Real World

Website owners and SEO specialists use this process to move websites to new domains without losing visitors or search engine rankings.

💼 Career

Understanding site migration is important for SEO professionals, web developers, and digital marketers to maintain website performance and visibility.

1

Create a list of current website URLs

Create a list called old_urls with these exact URLs: 'https://example.com/home', 'https://example.com/about', 'https://example.com/contact'.

SEO Fundamentals

# Create a list called old_urls with the specified URLs
# Your code here

Need a hint?

Use square brackets to create a list and include the URLs as strings.

2

Add a list of new website URLs

Create a list called new_urls with these exact URLs: 'https://newsite.com/home', 'https://newsite.com/about', 'https://newsite.com/contact'.

SEO Fundamentals

old_urls = ['https://example.com/home', 'https://example.com/about', 'https://example.com/contact']
# Create a list called new_urls with the specified URLs
# Your code here

Need a hint?

Use the same format as old_urls but with the new domain.

3

Map old URLs to new URLs

Create a dictionary called url_mapping that maps each URL in old_urls to the corresponding URL in new_urls. Use a for loop with variables old and new to iterate over both lists simultaneously.

SEO Fundamentals

old_urls = ['https://example.com/home', 'https://example.com/about', 'https://example.com/contact']
new_urls = ['https://newsite.com/home', 'https://newsite.com/about', 'https://newsite.com/contact']
# Create a dictionary url_mapping mapping old URLs to new URLs
# Your code here

Need a hint?

Use zip() to pair old and new URLs and add them to the dictionary.

4

Add final steps to complete the migration safely

Create a list called final_steps with these exact strings: 'Set up 301 redirects from old URLs to new URLs', 'Update sitemap with new URLs', 'Notify Google Search Console about the change'.

SEO Fundamentals

old_urls = ['https://example.com/home', 'https://example.com/about', 'https://example.com/contact']
new_urls = ['https://newsite.com/home', 'https://newsite.com/about', 'https://newsite.com/contact']
url_mapping = {}
for old, new in zip(old_urls, new_urls):
    url_mapping[old] = new
# Create a list final_steps with the specified migration steps
# Your code here

Need a hint?

Use a list to store the final important steps for a safe migration.