In Google Cloud Platform, backend services act like traffic managers that receive client requests from a load balancer and send them to backends. Backends can be backend buckets, which serve static content stored in Google Cloud Storage, or VM instances that run applications. First, you create a backend service specifying the protocol, such as HTTP. Then, you create a backend bucket linked to a GCS bucket containing your static files. After that, you attach the backend bucket to the backend service. When a client sends a request, the load balancer forwards it to the backend service, which routes it to the backend bucket. The backend bucket serves the static content back to the client. This setup allows efficient delivery of static content through the load balancer and backend service configuration.