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Digital Marketingknowledge~10 mins

Social proof and trust signals in Digital Marketing - Interactive Code Practice

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Practice - 5 Tasks
Answer the questions below
1fill in blank
easy

Complete the sentence to define social proof.

Digital Marketing
Social proof is the influence that [1] have on people's decisions.
Drag options to blanks, or click blank then click option'
Aother people
Bbrands
Cadvertisements
Dfriends and family
Attempts:
3 left
💡 Hint
Common Mistakes
Choosing 'advertisements' because they are common but social proof is about people, not ads.
Choosing 'brands' which are companies, not people.
2fill in blank
medium

Complete the sentence to identify a common trust signal.

Digital Marketing
A common trust signal on websites is displaying [1] from customers.
Drag options to blanks, or click blank then click option'
Aprices
Bads
Ctestimonials
Dlogos
Attempts:
3 left
💡 Hint
Common Mistakes
Choosing 'prices' which show cost but not trust.
Choosing 'logos' which are trust signals but not customer feedback.
3fill in blank
hard

Fix the error in the sentence about social proof.

Digital Marketing
Social proof means people ignore [1] when making decisions.
Drag options to blanks, or click blank then click option'
Aads
Bother people
Cbrands
Dtheir own opinions
Attempts:
3 left
💡 Hint
Common Mistakes
Choosing 'other people' which is what social proof follows, not ignores.
Choosing 'brands' or 'ads' which are not the focus here.
4fill in blank
hard

Fill both blanks to complete the example of social proof and trust signals.

Digital Marketing
Showing [1] and [2] on a website helps build trust with visitors.
Drag options to blanks, or click blank then click option'
Acustomer reviews
Bcontact information
Csecurity badges
Dpop-up ads
Attempts:
3 left
💡 Hint
Common Mistakes
Choosing 'pop-up ads' which can annoy visitors and reduce trust.
Choosing 'contact information' which is helpful but less a trust signal than badges.
5fill in blank
hard

Fill all three blanks to complete the sentence about trust signals.

Digital Marketing
Trust signals include [1], [2], and [3] to reassure customers.
Drag options to blanks, or click blank then click option'
Amoney-back guarantees
Bsocial media followers
Cindustry certifications
Dflashy animations
Attempts:
3 left
💡 Hint
Common Mistakes
Choosing 'flashy animations' which can distract and reduce trust.
Ignoring guarantees which reassure customers.