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Digital Marketingknowledge~10 mins

The digital marketing funnel (awareness, consideration, conversion, retention) - Interactive Code Practice

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Practice - 5 Tasks
Answer the questions below
1fill in blank
easy

Complete the code to name the first stage of the digital marketing funnel.

Digital Marketing
The first stage of the funnel is called [1].
Drag options to blanks, or click blank then click option'
AConversion
BConsideration
CRetention
DAwareness
Attempts:
3 left
💡 Hint
Common Mistakes
Confusing awareness with conversion or retention stages.
2fill in blank
medium

Complete the code to name the stage where customers evaluate options.

Digital Marketing
After awareness, the next stage is [1].
Drag options to blanks, or click blank then click option'
ARetention
BAwareness
CConsideration
DConversion
Attempts:
3 left
💡 Hint
Common Mistakes
Mixing up consideration with conversion or retention.
3fill in blank
hard

Fix the error in naming the stage where a purchase happens.

Digital Marketing
The stage where the customer makes a purchase is called [1].
Drag options to blanks, or click blank then click option'
AConversion
BRetention
CConsideration
DAwareness
Attempts:
3 left
💡 Hint
Common Mistakes
Calling conversion 'retention' or 'awareness'.
4fill in blank
hard

Fill both blanks to name the final stage and its goal.

Digital Marketing
The final stage is [1], which focuses on [2] customers.
Drag options to blanks, or click blank then click option'
ARetention
BConverting
CKeeping
DAwareness
Attempts:
3 left
💡 Hint
Common Mistakes
Confusing retention with conversion or awareness.
5fill in blank
hard

Fill all three blanks to complete the sentence about the funnel stages.

Digital Marketing
The funnel stages are [1], [2], and [3].
Drag options to blanks, or click blank then click option'
AAwareness
BConsideration
CConversion
DRetention
Attempts:
3 left
💡 Hint
Common Mistakes
Including retention as one of the first three stages.