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Digital Marketingknowledge~10 mins

Email deliverability basics in Digital Marketing - Interactive Code Practice

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Practice - 5 Tasks
Answer the questions below
1fill in blank
easy

Complete the sentence to explain what email deliverability means.

Digital Marketing
Email deliverability is the ability of an email to reach the recipient's [1].
Drag options to blanks, or click blank then click option'
Adrafts
Bspam folder
Cinbox
Dsent folder
Attempts:
3 left
💡 Hint
Common Mistakes
Choosing spam folder because emails sometimes go there by mistake.
Confusing sent folder with inbox.
2fill in blank
medium

Complete the sentence to identify a key factor that affects email deliverability.

Digital Marketing
One important factor that affects email deliverability is the sender's [1] reputation.
Drag options to blanks, or click blank then click option'
AIP address
Bsender
Cemail content
Ddomain
Attempts:
3 left
💡 Hint
Common Mistakes
Confusing domain with IP address.
Thinking email content alone controls deliverability.
3fill in blank
hard

Fix the error in the sentence about email authentication.

Digital Marketing
SPF and DKIM are methods to [1] the sender's identity and improve deliverability.
Drag options to blanks, or click blank then click option'
Ablock
Bdelete
Chide
Dverify
Attempts:
3 left
💡 Hint
Common Mistakes
Choosing block because it sounds protective.
Choosing hide or delete which are unrelated.
4fill in blank
hard

Fill both blanks to complete the sentence about email content and engagement.

Digital Marketing
Emails with [1] content and high [2] rates usually have better deliverability.
Drag options to blanks, or click blank then click option'
Arelevant
Bopen
Cirrelevant
Dbounce
Attempts:
3 left
💡 Hint
Common Mistakes
Choosing irrelevant content which lowers engagement.
Confusing bounce rates with open rates.
5fill in blank
hard

Fill all three blanks to complete the dictionary comprehension that filters emails with good deliverability.

Digital Marketing
good_emails = {email: score for email, score in scores.items() if score [1] 80 and '@' [2] email and not email.endswith([3])}
Drag options to blanks, or click blank then click option'
A>
Bin
C'.spam'
D=='
Attempts:
3 left
💡 Hint
Common Mistakes
Using '==' instead of 'in' to check substring.
Not excluding emails ending with '.spam'.