Amazon Leadership Principles - Think Big
Which of the following answer variants best demonstrates Think Big with clear ownership, scope boundary, and measurable impact?
A) "I was part of a team that noticed a drop in sales. We brainstormed ideas and implemented a new marketing campaign. Sales improved afterward."
B) "During a quarterly review, I spotted a 5% decline in customer retention outside my team's scope. I led an investigation, identified root causes, and drove a cross-team initiative that improved retention by 7%."
C) "We identified a new product opportunity and worked together to develop it. The product launch was successful and met our goals."
D) "I noticed some issues with the website performance. I escalated it to the tech team, and they fixed the problem quickly."
