Broken link building in SEO Fundamentals - Mini Project: Build & Apply

Broken Link Building

📋 What You'll Learn

💡 Why This Matters

🌍 Real World

SEO specialists use broken link building to improve website ranking by finding broken links on other sites and suggesting their own content as replacements.

💼 Career

This skill helps digital marketers and SEO professionals increase website traffic and authority by leveraging link-building strategies.

1

Create a list of external websites

Create a list called external_websites containing these exact URLs as strings: 'https://example1.com', 'https://example2.com', 'https://example3.com'.

SEO Fundamentals

# Create the list external_websites with the given URLs
# Your code here

Need a hint?

Use square brackets to create a list and include the URLs as strings separated by commas.

2

Set a threshold for broken links

Create a variable called broken_link_threshold and set it to the integer 5.

SEO Fundamentals

external_websites = ['https://example1.com', 'https://example2.com', 'https://example3.com']
# Set broken_link_threshold to 5
# Your code here

Need a hint?

Assign the number 5 directly to the variable broken_link_threshold.

3

Identify broken links

Create a dictionary called broken_links with these exact entries: 'https://example1.com': 3, 'https://example2.com': 7, 'https://example3.com': 2. These numbers represent the count of broken links found on each website.

SEO Fundamentals

external_websites = ['https://example1.com', 'https://example2.com', 'https://example3.com']
broken_link_threshold = 5
# Create the broken_links dictionary with given counts
# Your code here

Need a hint?

Use curly braces to create a dictionary with the website URLs as keys and broken link counts as values.

4

Prepare replacement pages list

Create a list called replacement_pages containing these exact URLs as strings: 'https://yourwebsite.com/page1', 'https://yourwebsite.com/page2', 'https://yourwebsite.com/page3'.

SEO Fundamentals

external_websites = ['https://example1.com', 'https://example2.com', 'https://example3.com']
broken_link_threshold = 5
broken_links = {'https://example1.com': 3, 'https://example2.com': 7, 'https://example3.com': 2}
# Create the replacement_pages list with the given URLs
# Your code here

Need a hint?

Use a list to store your own website pages that can replace broken links.