Which of the following best explains how SEO helps a website become more visible to users?
Think about what helps a website appear naturally when someone searches.
SEO improves visibility by making a website easier for search engines to understand and rank, leading to higher placement in search results without paying for ads.
What does 'organic growth' mean when talking about website traffic?
Organic means natural or unpaid.
Organic growth refers to visitors coming to a website naturally through search engines without paid ads.
Which SEO factor below most directly helps increase organic traffic to a website?
Think about what helps search engines understand what your site is about.
Relevant keywords help search engines match your site to user searches, increasing organic traffic.
Why does investing in SEO often lead to longer-term organic growth compared to paid ads?
Consider what happens after you stop paying for ads versus SEO efforts.
SEO builds a strong foundation that keeps bringing visitors over time, while paid ads stop generating traffic once payments stop.
Which statement correctly compares SEO and paid ads in terms of driving website traffic?
Think about cost and duration of traffic from each method.
SEO attracts visitors without ongoing costs and builds lasting traffic, while paid ads bring quick traffic but stop when payments end.