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Digital Marketingknowledge~10 mins

Facebook/Meta Ads Manager in Digital Marketing - Interactive Code Practice

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Practice - 5 Tasks
Answer the questions below
1fill in blank
easy

Complete the sentence to identify the main purpose of Facebook Ads Manager.

Digital Marketing
Facebook Ads Manager is primarily used to [1] and manage advertising campaigns on Facebook and Instagram.
Drag options to blanks, or click blank then click option'
Aignore
Bdelete
Chide
Dcreate
Attempts:
3 left
💡 Hint
Common Mistakes
Choosing 'delete' because it sounds like managing, but Ads Manager is for creating and managing.
2fill in blank
medium

Complete the sentence to identify the level at which you set your budget in Facebook Ads Manager.

Digital Marketing
Budgets in Facebook Ads Manager are set at the [1] level, which controls spending for a group of ads.
Drag options to blanks, or click blank then click option'
Aad
Bcampaign
Caccount
Dpage
Attempts:
3 left
💡 Hint
Common Mistakes
Choosing 'ad' because it seems specific, but budgets apply to campaigns.
3fill in blank
hard

Fix the error in the sentence about targeting options in Facebook Ads Manager.

Digital Marketing
You can target your ads based on [1] such as age, location, interests, and behaviors.
Drag options to blanks, or click blank then click option'
Ademographics
Bbudget
Cad formats
Dpage likes
Attempts:
3 left
💡 Hint
Common Mistakes
Choosing 'budget' because it is important, but it does not define the audience.
4fill in blank
hard

Fill both blanks to complete the sentence about ad performance metrics.

Digital Marketing
The two key metrics to measure ad success are [1] and [2], which show how many people saw the ad and how many interacted with it.
Drag options to blanks, or click blank then click option'
Areach
Bclicks
Cimpressions
Dlikes
Attempts:
3 left
💡 Hint
Common Mistakes
Confusing reach with impressions, or likes with clicks.
5fill in blank
hard

Fill all three blanks to complete the sentence about ad structure in Facebook Ads Manager.

Digital Marketing
An ad campaign contains [1], which contain [2], and each ad has its own [3].
Drag options to blanks, or click blank then click option'
Aad sets
Bads
Ccreative
Dbudgets
Attempts:
3 left
💡 Hint
Common Mistakes
Mixing budgets with ad sets or ads, or confusing creative with budgets.