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Which of the following is the correct way to filter organic traffic in Google Analytics?

easy📝 Factual Q3 of 15
SEO Fundamentals - SEO Analytics
Which of the following is the correct way to filter organic traffic in Google Analytics?
AFilter by Source equals 'paid'
BApply a segment where Medium equals 'organic'
CUse a filter for Page Title contains 'SEO'
DSegment by Device Category equals 'mobile'
Step-by-Step Solution
Solution:
  1. Step 1: Understand filtering by traffic medium

    Organic traffic is identified by Medium set to 'organic'.
  2. Step 2: Evaluate other options

    Filtering by 'paid' or page title or device category does not isolate organic traffic.
  3. Final Answer:

    Apply a segment where Medium equals 'organic' -> Option B
  4. Quick Check:

    Filter organic traffic by Medium='organic' [OK]
Quick Trick: Filter by Medium='organic' to see SEO traffic [OK]
Common Mistakes:
  • Filtering by paid source
  • Using page title instead of medium
  • Segmenting by device only

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